Ashu Garg
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Ashu Garg
Ashu Garg has operating and strategic experience in sales and marketing across several high growth industries in both and the . Through a variety of roles at Microsoft Corporation, Cadence Design Systems, McKinsey & Company, and Unilever, Ashu has extensive experience across the “front end” of the business - from product conceptualization all the way to customer acquisition.
Ashu is currently a General Manager with Microsoft’s On-Line Services business where he is responsible for Strategy and Business Management for the Digital Advertising P&L. Prior to this, Ashu was a General Manager within the WW Sales and Marketing Group at Microsoft (for the core software business) where he led the WW Field Readiness function (across all products, customer segments and regions). Ashu was given the charter to build out the WW Field Readiness (MS speak for Field Marketing) function at MS in 2003 in response to the business need to accelerate growth, and he grew it to a 500 person strong marketing function with over $ 125 M in spend that played an integral role in the recent Office and Vista launches.
Prior to Microsoft, Ashu worked with Cadence Design Systems in San Jose where he led strategic planning for the company, and also held other senior sales and marketing roles. At Cadence, Ashu led a cross functional effort to develop a growth plan for the company post the recession and led the effort to transform its sales and marketing efforts by focusing on business value and on five core platforms (vs. over 100 individual products). Before Cadence, Ashu worked with McKinsey & Company in , Palo Alto and New York . At McKinsey, Ashu worked with both start-ups and market leaders in Technology, Healthcare and Consumer Services on a range of growth related issues. Ashu worked with clients in an operational capacity to build new business, developed and helped implement product-market strategies, and led Business Development and Practice Development efforts for McKinsey. Also, while at McKinsey, Ashu co-led a joint McKinsey- NASSCOM effort to develop an India IT strategy that culminated in the first McKinsey- NASSCOM report on ’s IT sector. Ashu started his career with Unilever where he managed sales and manufacturing operations in .
Ashu is an active Charter Member of the Silicon Valley Chapter of The Indus Entrepreneurs Association (TiE) and is the Co-Chair for the Marketing and Public Relations efforts for the California India Trade Delegation which is being organized jointly by TiE and the Governor’s office. Ashu is also leading the Public Relations efforts for the 2007 Pan IIT Conference.
Ashu has a Master’s degree in Business Administration from the Indian Institute of Management at Bangalore , where he received the Citibank Leadership award and the President's Gold Medal. Ashu graduated with a Bachelor’s degree in Technology from the Indian Institute of Technology at New Delhi in 1992 where he was President of the Student Affairs Council.
Ashu and his wife Pooja currently live in San Francisco where they enjoy hiking and running by the bay.
Email: ashugarg@msn.com
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